VAT by Flowla | Value Added Touchpoints to Win Deals & Hearts

Send follow up emails that are impossible to ignore

“Just checking in” emails suck. Turn call recordings into perfectly pitched follow-up messages that get replies and close deals.

VAT Is This?

Tired of sending follow-ups into the void? Meet Value Added Touchpoints

This VAT doesn’t go to the government. It's built to get replies - not taxes!

Go from this:

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- Call goes great, prospect is interested

- Silence

Your prospects do not feel heard & supported.

To this:

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VAT is designed to capture moments of shared feelings & information and refer to them when you're following up.

More personal relationships = More engagement 🔥

How It Works

Turn call transcripts into the next perfect touchpoint 💬

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Step 1 : Drop your call transcript into VAT.

Step 2:  VAT suggests hyper-relevant follow-up messages, referencing what clients have said in the call.

Step 3: You send the emails & get more replies from clients!

Example Outputs

AI-generated follow-ups that actually get responses 🔥

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Remember how they felt

“ Hi Jane,

You seemed skeptical about the launch last week, how did it turn out?”

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Reiterate their pain points

" Hi James,

You mentioned how much time you’re spending filtering through Salesforce.

I kept thinking about that - especially with two teams now under you!"

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Speak their language

"I know you’re weighing options, and probably a bit overwhelmed.

Would it make sense to do that no-commitment POC we talked about?"

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Check in at critical milestones

"Alex, you mentioned Q2 budget planning starts this week.

I’d love to relieve some of your stress there. Should I share a draft commercial plan?"

The Background

Where did VAT come from?

It all started as a Custom GPT we built for our own use as team Flowla. Then we shared this in a LinkedIn post.

230K+ impressions

1400+ comments

Endless DMs asking “Where can I get this?”

It became clear: we should build this into a product. In one weekend, VAT was live.

Brought to you by Team Flowla

VAT is our newest side project.

We built it in February '25 over a single weekend - so  it's still evolving!

Help us build & improve it with your input by writing to our team →